Posts Tagged ‘artists’

Musicians This One Is For You!

February 1st, 2012

sell music with Wazala and soundcloud

We’re happy to announce the release of SoundCloud integration within Wazala! This integration allows you to set up a music shop with a few clicks, and grab music you wish to offer for sale, from SoundCloud into your Wazala store. We feel many musicians already using SoundCloud will benefit from the easy upload and set up of their music for sale. Not having to go through the creations of separate products, waiting for loading time and doing it over and over again.

The process is quite simple. In the Product tab, you will find the option of importing your tracks from SoundCloud, Once you click on that, an authorization page appears and you need to login into SoundCloud.

Authorize SoundCloud

Once you allow Wazala access, your tracks will be listed. Here you can choose which tracks to import, state the price and if you wish to activate them for sale. Wazala can also import the genres as categories.

The import will start once you confirm. Depending on the size of your files, this should not take long. Once the import is complete click on Done, and you will be able to see your tracks listed as products for sale.

Customers will as usual, be able to preview the song, and once purchased the delivery is automated and secure through a masked Wazala URL.

It’s that simple, it’s quick and the best thing you can make money selling your music! Rock on!

 

Your Store – Your Colors!

January 8th, 2012

Online store colors

You’ve got a website and you spent time and money deciding on the right shade of cotton candy red for your background and it looks delicious! You add your Wazala store, and although it’s, nice and clean you wish to tweak some colors, add some flavor and make it your own! Guess what.. YOU CAN!

Our first release of the up and coming store designer is out! You can now change the colors of the store to match your website. Different elements in your shop can now be tweaked to clone your site colors and match your brand.

For now this only works on stores placed as overlay or embed in your own site. You need to be familiar with the HEX color code, or use simple wording like green, red and yellow and is done by adding simple lines to your widget code on your site.

Store background, image borders, price, menu effects, product and category names are among the many elements you can color. In addition to some element placements that you can change as well. Interested in checking this out? Take a look at our detailed FAQ for specifics.

Stay tuned for more customizations and playful tools coming your way…

 

Interview – nakedpastor

October 12th, 2011

As soon as the nakedpastor store signed up to Wazala it caught our eye. The name itself was unusual, and prompted us to check it out. The Wazala team quickly circulated the artwork around, and we found ourselves discussing issues that many of us dared not to earlier. Many opinions about different subjects arise, but we all found ourself in agreement of one thing, questioning our own attitude. This is why we had to connect with David Hayward, the man behind the art, and give you the opportunity to reflect.

Tell us about yourself
I was born and raised in Canada, but have lived and studied in the USA as well. I even married an American, Lisa.
Even though I remember drawing since I was a small child and preferred the arts in public school, I ended up getting a Masters in Theological Studies from Gordon-Conwell Theological Seminary, as well as a Masters in Religious Studies and Ministry from McGill University in Montreal.
I was ordained to the ministry in 1986. But in 2010 I left the professional clergy. I am still interested in how people can find and follow their own spiritual path with courage and joy, as well as in how people can freely gather and form community in healthy ways.
I live with my wife Lisa on the beautiful Kennebecasis River near Saint John, New Brunswick, on the east coast of Canada. We have 3 grown children close by. And a dog.

What prompted you to start a blog? Tell us about the Naked Pastor.
I started a blog called nakedpastor in 2006, and initiated my public analysis of religion, religious community and spirituality through my writings, art and cartoons. Because the ministry is a very stressful career, much misunderstood and where many clergy suffer in silence, I felt I needed a place to “bare my soul” as a pastor. Hence the title “nakedpastor”. Much to my surprise, thousands of people are challenged and entertained by nakedpastor every day. Nakedpastor is a place where my passionate interests in religion, spirituality, philosophy and art can integrate. I didn’t expect it to become as popular as it has, although I would love it to get even more popular. Mainly because I think it genuinely helps people. I might also add that nakedpastor was a contributing factor in my leaving the ministry.
My art, cartoons, writings and my book “nakedpastor 101″ have found their way all around the world.

Some would say your art is provocative. How would you describe it?
Some do find my work provocative. Even offensive. Some think I am an enemy of religion. But this isn’t true. I am an enemy of its abuses. That’s for sure. And that’s what my cartoons take aim at. I consider them rather like political cartoons but for religion.
My paintings, on the other hand, are usually labelled tranquil, solitary, peaceful and sometimes melancholic. I really love working with watercolor on paper. That is definitely my favorite medium. My cartoons and drawings have got most of my attention lately, so I’m not doing as much painting these days. I’m not too happy about that.
I started a new series called “Sophia”. It is the story of a young woman’s journey from silence, oppression and slavery, towards her own independence and wisdom. Many of them are nude, but I think they are tasteful and discreet. These have raised a lot of interest, especially from women. In this way they are quite provocative. I have about 40 so far, and I hope soon to have 52… enough for a collection in a graphic novel format.

Your work is available for sale in your online store. What encouraged you to start selling it and how has been the feedback so far?
I have been selling art online for years now. I’ve used other sites for this and have enjoyed some success with them. These were very helpful for selling my art while the popularity of my blog grew. Now that my blog has quite a bit of traffic, I was looking for another solution. So when a friend told me about Wazala and I tried it, I found just what I was looking for: a way for people to purchase my art without leaving my site. My blog was popular enough to provide a market, a customer base of fans, and Wazala fit seamlessly in with it. Plus there are none of those annoying fees. I like the monthly flat rate. Oh… also… the store is very modern, clean and user-friendly.
My Wazala store is growing and I continue to experiment with it, trying to find the best way to use and promote it. It is selling my work. I’m always learning and things are always changing. So it’s a never-ending process of development.

Your donation button allows visitors to donate. Can you give us an idea on what efforts this money is going for?
I do have a Paypal donate button on my site. But that’s just because I’ve been too lazy to create my own Paypal button to just say “pay now” or something. People use that donate button to pay for other services I provide, like one-on-one coaching, online speaking events, commissioning of art pieces, or for just donating to the operation of my site because they’re fans.
However, I have had the opportunity to give my time, money and effort to charitable causes. For instance, last year I was invited as a blogger to go to Haiti to assist in the relief efforts after the earthquake. It is something I will never forget. My blog was a huge factor in me being invited and able to go.

If there is universal message that you wish others would understand from your art and writings, what would this be?
I always encourage people to find the courage to explore, discover and walk their own spiritual paths. I always take aim at organized religion and authority to suffocate independence and intellectual curiosity. Freedom is of utmost importance to me. How we can be responsible, just and compassionate while free is my perpetual question.
I think this is what my paintings, drawings, sculptures, cartoons and writings are all about.

Checkout David’s artwork and writings at the nakedpastor site.

Interview – The Cutest Alternative Kids Wear

October 10th, 2011

When Julia’s daughter Alicia was born in September 2007, she found the choices of children clothing to be disappointing. Colors were pastels and all the brands that claim to be ‘alternative’ only consisted of slogan t-shirts and vests. There wasn’t a pretty dress in sight! Thus Alternatots was born.

We caught up with Julia to discuss opening her handmade children’s line last week and wanted to share it with you.

Can you describe your design process? What inspires you to create a new design?

I have always loved fabric and creating things, and after spending my childhood dressing my dolls I decided the next step would be to go to Fashion College. After a degree at the London College of Fashion in Textile and Print Design, I worked for some clothing companies specializing in punk, rockabilly and gothic style clothing.
My brain is always full of new designs and sometimes I just don’t get time to make everything. A new design can sometimes come to me when I look around my crowded sewing room and catch sight of a piece of fabric that I haven’t used yet. The only thing I am short on is time to make it all! I sometimes crave a break in orders just so i can get some new items out there.

Since your products are made to order do you collaborate with your customers to create something custom?

I am always open to work with customers on special items and I think that is why they like using me. Sometimes I will search out a new fabric especially for them as I get a lot of requests for special occasion outfits and dresses.

We see you’re constantly active in social media, how do you feel this affects the visibility of your online store and sales?

It is very important for me to be active on social media as i think customers like to feel they are dealing with a real person. Using my Facebook fan page has been by far the most valuable tool for my business. It gives me a personal approach for working with my customers, and I have a lot of special repeat customers through this and it also gives me a quick and easy way to showcase new items.

Any new items to look forward to?

I am looking forward to Halloween and Christmas this year as they are the most exciting times to be selling, however I will have to slow down slightly as i am expecting my second ‘Alternatot’ baby this Christmas so if anyone wants to get their orders in then the sooner the better!

Checkout the cute little outfits found on Juli’s website @ www.alternatots.com

Selling Your Music Online

September 5th, 2011

If your reading this, you’re probably a musician, a band manager, or something in between, and you want to make money selling music online.  This article will give you a few ideas on how to make that happen.
The first thing you have to know about selling your music online is that its VERY COMPETITIVE and you need to be vocally smarter not loader!
Ready to put some BASS into your sales? Read on..

Be Everywhere
Don’t be shy.  If you want to actually sell your songs online, your going to have to get your butt out of your cozy cocoon of solitude and become an annoyingly social butterfly.  Sign up for every music service, forum and blog in existence.  Create awesome profiles with pictures of your band in badass poses.  If the regular band profile is a shy, acne ridden nerd sulking in the back of class, your profile should be the popular jock with a heart of gold and perfect SAT scores. Not every profile you make is going to be a home run.  Some of them will  get no attention whatsoever.  The key is to be in front of every pitch, swinging like a freaking madman.

Make It Easy to Find
There’s no point being crazy cool if people have no clue where to go to witness your awesomeness.  In order to make your presence known, you should tag your music with specific keywords that are relevant to the music your putting out.  Just to give an example, my brother is in a band. I would best describe what him and his band “play” as a highly delicate mix of jazz fusion, electro-acoustic pop, and horrifyingly awful garbage.  So if he wanted to make sure that people found his music (I don’t know why he would), he would tag his music with the words “indie, jazz fusion, electro acoustic pop, horrifyingly, awful, garbage.  That way, if someone was in the mood to take a dive into the musical equivalent of a dumpster, the incomprehensible heap of noise that his band calls music would be right there to aptly accommodate them. (sorry brother!)

Sell Anywhere
So your a pretty big deal, and easier to find than an senior citizen in miami. Now its time to start printing the money. Wazala and the Benjamins go way back, and we’re always down to arrange an introduction. We make it scary easy to start selling your music online, so that making bank doesn’t make you crazy. Another great feature that makes Wazala so incredibly amazing is that it allows you embed your store everywhere. Your Facebook, your blogs, your tumblr, your website, your mom’s website, it doesn’t matter. Long story short, anywhere you show your “I live to rock” mug, people will be able to buy your “I live to rock” mugs.

Stay Social
Talk with your fans.  Engage them.  Let them know whats going on with your band. This goes hand in hand in hand with being everywhere. A social media presence online is imperative in spreading the word about your band, as well as retaining fans and keeping them informed.  Basically, people expect to hear from you. With Wazala’s social promoter, this is a breeze.  The social promoter recommends and publishes messages to your twitter and facebook account, making it much more simple and efficient

Offer Something Different
Don’t be boring.  Offer more than just music.  Selling your merch is a great way to make extra money and raise awareness about your band. You can sell posters, CD covers, t-shirts, unreleased songs, tickets to shows…..the list goes on and on.  You could also sell signed merch for your hardcore supporters. Wazala allows makes selling all these things easy. You can also sell the physical version of your album, in addition to the digital version.

Cut The Middle Man
Cut out the middle man! Make sure that everything you sell is revenue to you! Wazala does not take a transaction fee. Just a minimum subscription, & there is also a free store where you can sell up to five products to start with until you can afford more.

Show Your Best
Make great music. Music that gets a reaction. When it comes down to it, if your music isn’t good, no amount of marketing is going to be able to sell it. Remember you may only get one chance to make an impression on a listener, so you better make it count.

Interview – Behind The Scenes With Scarf Shop

August 22nd, 2011

Scarf Shop caught our eye when they first signed up and starting selling with Wazala. The clean looking website showcased the lovely handmade scarves beautifully and we quickly became big fans. Little did we know, that the woman behind the brand, Martha McQuade, works solo. Sometimes running a business involves more heart, than a big team.

We engaged with Martha this week and this is what she had to say..

Tell us about Scarf Shop and the team behind it?
Originally trained as an architect, I started working with textiles as a way of staying physically connected to materials and the making process. I was also impatient. I wanted to test out ideas about texture, color and construction and things move very slowly in the architectural world, at a much bigger scale.
I began making clothing and selling it at local shops and online. Some of my most popular items were hand dyed scarves. People started requesting certain colors or colors they had seen in the previous collections and I started thinking it would be nice to have a place where people could see all the colors together and be able to choose the size they wanted.
SCARFSHOP opened last September with 16 colors and 4 different sizes of hand dyed cotton scarves and it has been successful primarily I think, because it is just focused on this one product.
The “team” is made up of just me, although my amazing husband has been known to run to the post office and assemble hang tags in a pinch.

Take us through the process of creating your handmade scarfs.
I start by cutting the fabric to length from rolls.  Next I mix all of the different dye colors I am going to use that day and then dye the fabric in small batches -2 giant scarves per batch.  I usually have about 5 batches going at once.  Depending on the color this takes from 1.5 to 3 hours and there are several colors that are dyed twice.  Once the fabric is dyed, I rinse and dry it and then rip it lengthwise to size.  Over time I have developed a way of using a minimal amount of water in the dyeing process and I have reduced the amount of water to about 1/3 of what I was using originally.

What type of fabric and dye do you use?
The original scarves are 100% cotton that is made in the US and the dye is a water based dye.
I mix all of my own colors.  Before opening the shop I spent months developing the recipes for the dyes and figuring out what colors I wanted to offer. This was by far the most lengthy part of the development process, but also one of the most fun. I am currently trying to find an organic source for the fabric. This is proving difficult as the organic fabric market is quite corrupt with suppliers issuing fake certifications, etc.
In the next month or so I will be debuting a new scarf collection called COLORBLOCKS.  These scarves are made from a silk and cotton blend, hand dyed in two colors each and come in a square shape, which I don’t offer in the original scarf collection.

Do you offer any custom made colors?
I offer custom colors in quantities of 6 or more scarves.  This option is great for wedding parties, gift bags, etc.  I also have a special color-of-the-month, where I make a limited batch of scarves in a seasonal color and offer it just for that month.

As primarily an online business, what efforts do you put in to get traffic to your online store?
My main efforts are really focused on producing a well made product and providing great customer service. I want all of my customers to love their scarves and then I figure they will tell all their friends and give them as gifts.
Other than that I think being connected to social media is extremely important when you have an online business.  I have been fortunate to have several design bloggers write about the site which is really a great way to be exposed to a large amount of people who are interested in hand made things. I also use twitter to talk about shop updates, new colors, etc.  Having people tweet about my scarves is really great and I’m always flattered and very thankful when that happens.

Visit the Scarf Shop to indulge in one or more of those handmade scarves.

Dune Music – An interview with the people behind the talent

August 11th, 2011

Lately we seem to see more musicians and labels using ecommerce solutions like Wazala to better their online sales of both music and merch. The importance of engaging with your fans directly and allowing them to buy from you on your own website or blog has been proven successful in achieving better revenues. We caught up this week with Adam Sieff from Dune Music, to chat about their experience with online sales.

Tell us about Dune Music and what it is you do?
We’re a platform for promoting and recording some of Britain’s most talented jazz artists, all of whom have won a clutch of prestigious awards plus several nominations for MOBO, Urban and other music prizes. I’m they Communications Director and deal with all aspects of marketing and promotion, especially in helping our musicians keep in touch with their supporters and the jazz scene.

What types of musicians or bands do you work with?
Strictly jazz…..that swings! We’re proud that all the artists came up through our Tomorrow’s Warriors jazz development scheme run by our founder, the original Jazz Warriors double bassist Gary Crosby OBE.

What prompted you to start an online store?
We wanted to be able to sell more than just music, such as rare posters and artwork, and to be able to control pricing easily. And we particularly felt the need to attend to our customers in a friendlier way.

What social media tools do you use to promote your business and how?
Twitter and facebook are effective, as are monthly emails and constantly updated Posterous blogs. But just because new tools are effective it doesn’t mean one should forget old media – newspapers, radio and TV are still hugely important. But nothing is as helpful as great reviews (in any media) and word of mouth reports that spread the word where you can’t.

Do you have any advice or tips to musicians on selling their music or merch online?
If what you’re doing is really good, then as the movie says, people will come. But it’s not a race, it can take time for your message to spread, so don’t panic and hang in there.

Any gigs coming up that you would like to announce?
We have a prestigious Friday Tonic event at London’s Southbank Centre on Friday the 14th of October at 5:30pm in the Clore Ballroom. Our Yamaha Music Experience prize-winning Tomorrow’s Warriors Biggish Band and the16 piece Tomorrow’s Warriors Youth Jazz Orchestra will be performing along with some special guests. And it’s a free event!

To know more about Dune Music, visit their site at www.dune-music.com

My Product Rocks

August 11th, 2011

Show us what you would sell with Wazala for a chance to win a FREE Wazala large account

Last month’s promo was a big hit. Our winner Shawn Hesketh owner of the Wazala store wp101.wazala.com and the design studio Left Lane, won the Wazala large account, and gifted it to his sister Tiffany who is now building another Wazala store. Happy to see this entrepreneurial family grow with Wazala, we are doing it again!

This time, it’s about what you want to sell. Show us what you would sell with Wazala for a chance to win a Wazala large account free for an entire year! Use it yourself or Gift it to a friend!

Upload a picture, video, link of a product you feel will sell well, to our Facebook wall. Give it an attractive name and explain why you feel it rocks, and would sell well. then share this posts to your friends and family to like, comment and vote.

What kind of product, you ask? Well we want to see what creative product you would sell online using Wazala. From music or a digital download, handmade handcrafts, photos, works of art, it really can be anything you feel will sell well. Be creative and sure it clearly showcases what you would sell in an attractive way. Remember the public is voting, so your product should be appealing to buyers!

Can’t think of anything to sell? Why not share this with someone who might? This contest is open to anyone and everyone with a product they wish to sell online!

Entry process:
Simply visit our Facebook page and post the product to our Wall. It can be a picture, video or link to somewhere, where it is available. Make sure you state what it is, if need be.
Once you do that, share this with your friends on Facebook, to like it, comment on it positively, and voice out that you should win. (use the Share button, below the post you created)

Terms:
You can upload as many pictures as you wish to increase your chances of winning. The Wazala team will choose one lucky winner, taking into consideration any comments and “likes” your picture gets from others in the community, so make sure to spread the word about your picture(s). This promotion will run for a few weeks and the winner will be announced on Facebook, Twitter and our website. Anyone can join. Whether you have a Wazala store, or still thinking of starting an online business you can enter to win. The prize is granted as a new Wazala subscription, and is transferable “once” to a person of your choice. Yes you can enter to win and give it away as a gift!
Happy Winning Everyone!

Brass Monki – An interview with the artist

August 8th, 2011

Daniel Reese, is the artist behind the creative brand Brass Monki. From a small town called Runcorn, just outside of Liverpool, Daniel, decided against university and started Brass Monki alongside a full-time job at a local sports store. Now at the age of 23, he is self employed and running a successful business.

We recently had a chat with Daniel to find out more about this creative idea.

How did the idea of BrassMonki come about?
Brass Monki was originally ‘Customized Pumpz’. I began drawing on plain white plimsolls and selling them through a Myspace profile. It was in July 2009 that I decided to start a blog promoting new designs on Nike Dunks. It was quite slow for the first few months, but more people started to visit the blog and other websites began to run features on it. It was then I decided to make a real go at it. I changed the name to Brass Monki (because I am a Beastie Boys fan), opened an online store and to my surprise…people began to buy them.

Take us through the process of creating one of your pre-designed sneakers.
Well, none of my designs are pre-made. It isn’t as simple as picking a pair off the shelf and shipping them. All of my designs have to be hand painted first. Once an order is received, I pick the relevant size, strip the shoe of its wax coating using acetone and begin painting. I always mask off the areas I don’t want paint on to avoid any dirty finger prints or stray paint. I start by painting the large background areas first and then the detailed areas. Once I am happy with the way things look, I airbrush a clear acrylic all over the shoe in either a matt or glossy finish. Each shoe takes around 4 hours to make. That’s 8 hours a pair!

Do you create custom designs, and how do you work with your buyer in creating that?
I do. I have a section on my website where customers can request a custom design. They pay a £25 fee and supply all the ideas they have for the design in a form. Once I receive the request, I get to work using Photoshop. I take all their ideas and create 3-4 different ideas. I then email them to the customer and we liaise until both parties are happy with the design. We come to an agreement on a price and I get painting. It is really simple and a very personal experience. Sometimes we chat on the phone and there have been times where I have been able to meet them in person.

Do you feel your online store helped push your sales, and why?
Definitely. The thing that originally attracted me to Wazala was the fact I could integrate the store into my website and have the customer be able to shop whilst not technically leaving my website. I think that alone has helped traffic to the store and pushed sales. Also, the help I got from the technical support team to make my own widget was amazing and has given my website a very professional look.

We see you get a lot of traction on Twitter, how do you feel social media helped your business succeed?
Social media is very important to me and my business. Without social media, there would be no Brass Monki and I wouldn’t be where I am today. Twitter is a brilliant tool to help spread the word. I use the new social media feature on Wazala to promote new products. I have found that using it to promote coupon codes has been very successful and it seems every time I tweet a code, I get a sale lately.

Any advice or suggestions to other artists thinking of starting their own business?
My advice is to just do it. I waited 2 years before finally deciding to give it a real go and I wish I had done it sooner. As long as you plan and research well, you will not fail.

Checkout the Brass Monki website to get your own pair or just get inspired!

Augustine – An interview with the band

June 23rd, 2011

Jordan Meredith and Louis Johnson make up the electro-pop, New York-based band “Augustine,” named for Jordan’s hometown in St. Augustine, Florida where the two first met. They’ve been making music together since 2008 and we’re in love with not only their unique sound but their amazing site and Wazala online store!

We caught up with Louis this week to get the 411 on Augustine:

How would you describe your sound for someone who has never experienced your music before?
We describe our sound as a combination of Electro-pop and acoustic folk.  We have our simple and melodic acoustic songs like “Silver Moon” and we also have our fast driving electronic tracks like “Heartbeats.”  We just write whatever feels right at the moment. If you proscribe to one genre it limits what you can do and where you can take a song.

What prompted you to start your own online store?
Having an online store has always been on our radar but It wasn’t until our first college tour that we really understood the significance of it.  After playing a show we’ll usually sell to about half of the people who are interested.  The other half either don’t have cash, aren’t sure of what to get or just miss us.  It’s so important to be able to offer an alternative to buying at the show.

How has music sampling affected online sales?
It’s hard to say… we haven’t really been online in a world without Sampling. I can only hope its been positive for us.

Do you have any tips, tricks or strategies for other musicians who are trying to sell online? Be it music or merch?
Always offer something that iTunes cant. Whether that be signed merch or a video of you singing happy birthday.  Fans want something special.

Check out Augustine’s site for upcoming tour dates, music sampling and amazing merch: www.augustine-music.com

 

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